You set up your eero, and somewhere during setup the app offered a free trial. Now there is a charge on your card, or a “Subscribe” banner in the app, and you want a straight answer: what is eero Plus, and do you actually need it?
eero Plus is the paid subscription layer on top of an eero mesh WiFi system. Your router works fine without it. The subscription adds security tools, parental controls, ad blocking, extra network management, and a bundle of third-party apps. This guide covers what you get, what it costs in 2026, what still works for free, and how to cancel before the trial turns into a bill.
eero Plus is eero’s optional subscription, priced at $9.99 a month or $99.99 a year in the US. It adds Active Threat Protection, ad blocking, content filters, activity history, remote network access, and management of up to five networks from one account. It also bundles Malwarebytes antivirus (up to 20 devices), 1Password, Guardian VPN, and Malwarebytes Identity Protection. Basic WiFi, guest networks, profiles, pausing devices, and speed tests stay free. Cancel in the eero app under Settings, then Account settings, or through Apple or Google if you subscribed there.
- vWhat it is: A paid add-on for eero routers that bundles network security, parental controls, and four outside apps.
- vWho it suits: Families who want content filters, or anyone who would otherwise pay separately for a VPN, antivirus, and a password manager.
- vWatch the trial: The free trial auto-renews into a paid plan, so cancel at least 24 hours before billing if you don’t want it.
What Is eero Plus, Exactly?
eero is Amazon’s mesh WiFi brand. The hardware gives you whole-home coverage, and the eero app handles setup and day-to-day control. eero Plus is a subscription that unlocks a second tier of features inside that same app.
Think of it in two halves. The first half is network features that run on the eero itself, such as blocking malicious sites, filtering adult content, and blocking ads for every device on your WiFi. The second half is a set of separate apps you install on your phone or laptop: Malwarebytes, 1Password, and VPN by Guardian.
If you have been around eero for a while, you may remember eero Secure and eero Secure+. Those plans were folded into eero Plus. eero says eero Secure is no longer sold directly or offered as a new trial, though some authorized resellers still carry it.
eero Plus Price and Free Trial in 2026
eero lists two plans on its official page for US buyers:
- Monthly: $9.99 per month.
- Yearly: $99.99 per year, which eero labels as a 17% saving.
Every new eero owner gets a free trial during first-time network setup. The sales page currently advertises one month free on the monthly plan and two months on the yearly plan. The support documentation describes a one-month trial on both, so check the exact length shown in your app before you tap Subscribe.
Here is the part that catches people out. The trial converts automatically into whichever plan you picked, and it renews until you cancel. That is why so many Reddit threads call eero Plus a “scam.” It is a standard auto-renewing subscription, but plenty of people tap through setup without noticing they started one.
What eero Plus Includes
The feature list is long, so here it is grouped by what each piece actually does for you.
Security on the network itself
Active Threat Protection blocks access to known malicious websites before a page loads. It works for every device on your WiFi, including smart TVs, consoles, and cheap smart plugs that can’t run antivirus software of their own.
Ad Blocking filters ads at the network level. It won’t catch everything (YouTube ads usually slip through), but it cuts down on banner and tracking ads across browsers and many apps.
Parental controls and content filters
Free eero already lets you create profiles, pause internet for a device, and set basic schedules. eero Plus layers Content Filters on top. You can block whole categories, such as adult or violent content, per profile and add specific sites to block or allow lists.
Advanced WiFi Scheduling and Activity History are also Plus features. History shows which sites and services each profile has been reaching, which is useful when a kid swears they “weren’t on TikTok.”
Network management extras
- Network Insights: a dashboard of data use, security scans, and network activity.
- Five networks on one account: handy if you look after a parent’s WiFi, a rental, or a vacation home.
- Remote Network Access: reach cameras, smart devices, and stored media at home while you are away.
- Premium support: priority access to eero customer service.
- Backup Data: cellular backup data for eero Signal, eero’s backup connection device. eero says this data comes with the annual plan.
The bundled third-party apps
This is where most of the dollar value sits. eero Plus includes:
- Malwarebytes: antivirus and anti-ransomware for up to 20 devices, working even when they leave your home WiFi.
- 1Password: a password manager with generated passwords and sharing.
- VPN by Guardian: a VPN for browsing on public WiFi, which eero says does not store browsing data.
- Identity Protection by Malwarebytes: dark web monitoring, credit protection, identity recovery help, and up to $1 million USD in identity theft insurance.
Each of these needs its own sign-up from inside the eero app. Paying for eero Plus alone does not install anything on your laptop.
What You Get Without eero Plus
Plenty of people pay for eero Plus thinking their router needs it. It doesn’t. According to eero, these features come free with every system:
- Speed tests and network performance tracking
- A network health check and automatic software updates
- WPA3 encryption
- Instant guest WiFi
- Dedicated profiles, with the ability to pause or limit access
- Blocking specific devices from the network
- Hotspot Backup (pairing your eero with a phone hotspot when the main line drops)
That covers what most households need day to day. If your goal is simply strong WiFi with a guest network and a pause button for the kids’ tablets, the free tier already does it.
Is eero Plus Worth It?
The honest answer depends on what you already pay for. Run through this quick check.
It is probably worth it if
- You have kids and want real content filters plus activity history, not just a pause button.
- You would otherwise buy a VPN, a password manager, and antivirus separately. Those three alone often cost more than $99.99 a year when bought on their own.
- You manage WiFi for a second home or an older relative and want it all under one login.
- You own a lot of smart home gear that can’t protect itself.
Skip it if
- You already use a password manager and VPN you like. Switching to the bundled versions just to “get value” rarely pays off.
- You run Pi-hole, NextDNS, or another DNS filter already.
- Your eero runs in bridge mode behind another router. eero states your system can’t be in bridge mode to sign up, and the network-level features rely on eero doing the routing.
- All you want is good coverage. The free tier handles that.
How to Sign Up for eero Plus
You need an eero system, the eero app on iOS or Android, and a network that is not in bridge mode. Then:
- Open the eero app and tap Home in the bottom-left corner.
- Tap the eero Plus banner.
- Choose Yearly or Monthly.
- Pick Apple Pay, Google Pay, or a credit card (card entry is US only).
- Agree to the recurring charges and tap Subscribe to eero Plus.
- Confirm it is active under Security & privacy on the Home tab.
In the US and Canada you can also subscribe on the web at account.eero.com. The full steps are in eero’s official eero Plus subscription guide.
How to Cancel eero Plus
Where you cancel depends on where you paid. Cancel at least 24 hours before the next billing date to avoid another charge.
If you subscribed in the iPhone app
Apple bills the subscription, so cancel through Apple. Open Settings, tap your name, then Subscriptions, choose eero, and tap Cancel Subscription. Apple’s page on cancelling a subscription from Apple covers Mac and iPad too.
If you subscribed in the Android app
Google Play bills it. Open the Play Store, tap your profile icon, go to Payments & subscriptions, then Subscriptions, select eero, and cancel.
If you subscribed on the web
- In the eero app, tap Settings in the bottom-right corner.
- Scroll down and tap Account settings.
- Tap Manage at account.eero.com.
- Log in with your phone number, email, or Amazon account.
- Click Cancel subscription.
Amazon bundles are different again. Manage those from Amazon’s Memberships & Subscriptions page, since Amazon handles their billing and refunds.
eero Plus Features Not Showing Up? Check This
Paid but the features look locked or do nothing? These are the usual culprits.
- Bridge mode is on. If your ISP’s gateway is doing the routing and eero is just passing traffic, the filtering features can’t work. Switch eero to automatic (router) mode, or put the ISP box in bridge mode instead.
- Wrong account. Bundled subscriptions attach to the email or Amazon account used at checkout. If you set up eero with a different email, the subscription won’t appear. Link the right Amazon account in the app.
- Old hardware. eero’s sales page notes the current plan is for WiFi 6 or newer eero devices. First-generation and second-generation eeros may not get every feature.
- Apps not activated. Malwarebytes, 1Password, and Guardian each need you to accept the offer inside the eero app and create or link an account.
- Device uses its own DNS. Some browsers and devices use encrypted DNS that skips the router. Turn off “Secure DNS” in that browser if ad blocking or filters seem to miss it.
If everything checks out and features still won’t load, restart the network. Our guide on how to restart your router safely covers eero units. After that, contact eero support, which Plus members reach on the priority line.
Frequently Asked Questions
What is the difference between eero and eero Plus?
eero is the mesh WiFi hardware and its free app. eero Plus is an optional paid subscription that adds threat blocking, ad blocking, content filters, activity history, multi-network management, and bundled apps like Malwarebytes, 1Password, and Guardian VPN.
Do I need eero Plus for my eero to work?
No. Your eero runs normally without it, including guest WiFi, profiles, device pausing, speed tests, WPA3, and automatic updates. eero Plus only adds extra security and control features.
How much does eero Plus cost?
In the US, eero Plus costs $9.99 per month or $99.99 per year. New users get a free trial at setup, and it auto-renews into the plan you selected unless you cancel.
Why would I need eero Plus?
It makes sense if you want parental content filters, network-wide ad and threat blocking, or a bundled VPN, password manager, and antivirus for one price. If you already pay for those tools, it adds less value.
What happens when I cancel eero Plus?
Your WiFi keeps working. You lose the Plus features at the end of the paid period, and the bundled Malwarebytes, 1Password, and Guardian licenses end too, so save anything stored in those apps first.
Is eero just a WiFi extender?
No. An eero is a full router and mesh system. One unit can replace your router, and extra units extend coverage as mesh nodes, all managed from the same app.
The Bottom Line
eero Plus is a convenience bundle, not a requirement. For $99.99 a year you get network-level threat and ad blocking, proper parental filters, and three apps that would cost more bought separately. Families with kids and lots of smart devices get the most out of it.
If you only need fast, reliable WiFi, the free eero app already covers guest networks, profiles, and pausing devices. Either way, check your trial end date now so the renewal doesn’t surprise you. For more router help, browse our routers and modems troubleshooting guides.
